Pastor Kevin and his congregation had been leasing a church building for a year and were presented with an opportunity to purchase it. To secure the building, they needed to raise $550,000, but they lacked the expertise to create and execute a custom capital campaign to achieve this goal.

Objective:
Pastor Kevin reached out to our digital marketing agency for assistance in designing and implementing a capital campaign that would inspire and engage the congregation and wider community to contribute towards the $550,000 target needed to purchase the church building.

Solution:
Our team worked closely with Pastor Kevin to develop a comprehensive capital campaign strategy, including:

1. A dedicated campaign website to share the church's story, fundraising goals, and progress updates.

2. Compelling video content featuring testimonials from church members and showcasing the impact of the church on the community.

3. Targeted email marketing to keep the congregation informed and engaged throughout the campaign.

4. Social media promotion to raise awareness and encourage sharing among the church's followers and their networks.

5. Offline marketing materials, such as posters and flyers, to further boost the campaign's visibility.

Results:
The custom capital campaign exceeded expectations, with the church raising over $650,000 within just 3 months, well ahead of the initial 5-month timeline. This remarkable achievement allowed Pastor Kevin and the congregation to not only purchase the church building but also have additional funds for future improvements and community outreach initiatives.

Capital Campaign Video: